Show different messages to users who have already been exposed to my campaigns and have not clicked on my communications.- The next time they access the same site we can show them more direct, promotional or more striking creatives, in order to get them to show interest in my products. Consideration. We know if a user has come to my site (campaign landing page), and if they have downloaded a form, have made an insurance simulation, or have started a purchase process in my online store and finally have not done it. They are users who have shown more than just interest in my products, have started a purchase process, or have started a request for more information but have not completed it.
For these cases, we could customize the message, that is, the CTA (call to action), to get that user back and close the process previously started by B2B Email List himself. Purchase/loyalty. We will know the users who have completed a purchase on my website, therefore we can offer them complementary products or services to those already purchased when they are browsing web pages that allow us to use retargeting. We call these techniques Cross Selling or incremental sales actions. As you can see, the capabilities are immense, but you have to know how to take advantage of them.
The VII Edition of the Mobile Commerce Congress (#MCCES19), the largest event in Spain on the latest developments in electronic commerce and new retail, will take place on Thursday, November 7 at the Palacio de Hielo cinemas in Madrid . During the Congress, the challenges faced by the retail sector will be addressed in the face of the constant changes that new technologies bring with them and that favor the creation of new sales models. 2020 will be the year of the commitment to the challenge of Unified Commerce and online B2B This new edition, under the claim " Unified Commerce ", has as its central theme the horizon that is presented to us in 2020, a year that will involve the commitment to Unified Commerce Challenge , a step beyond omnichannel, where all channels and services must be unified for a better customer experience.