Black Friday , as "black" as it sounds, is a perfect occasion to "light up" your brand in the eyes of the consumer public! Here, your marketing goals are not as temporary as they seem! Maximizing your sales is not only aimed at that day, but acquires a long-term character, seeking the engagement of new customers or the re - engagement of old ones. And if you think it's already too late to come up with that out-of-the-box idea that will take off your Black Friday campaign, this article is here to prove the opposite! After all, it's not so much the time that matters, but the way.
That's why, today, we present you 12+1 last - minute Special Database Black Friday marketing ideas that will captivate the audience, defeating your competition! Black Friday: The top sales event! For the shopping world, this week rightfully belongs to Black Friday – but many are still wondering why. For those who don't know, Black Friday was established as the day immediately after Thanksgiving in America, marking the beginning of Christmas shopping ! In fact, it was fueled by the consumers themselves, who used to throng the shops that day. Indeed, we are talking about a purely foreign "custom", which, however, skyrockets the traffic and sales of a multitude of e-shops and physical stores in Greece.
Did you know that, during Black Friday, the Greek shopper spends an average of 242 euros? We think this alone will convince you to continue reading, discovering the most effective and creative Black Friday marketing ideas listed below! Send the most engaging newsletter of the year! Email Marketing is both proven and economical and incredibly effective ! Let your subscribers know that Black Friday, with all that it entails, is powerfully arriving at your store. Create attractive headlines, clear calls-to-actions, and – ideally – personalized content. Give your sales a deeper meaning! Put Corporate Social Responsibility at the center of your Black Friday campaign ! By announcing your intention to donate part of your profits to charity, you engage your audience through.